CASA Collab: Non-Profit Marketing

Description: Join us for our CASA Collab session on August 8, 2024, with Jessica Palazzo from MLCworks, a renowned marketing agency. This session will focus on Non-Profit Marketing, providing invaluable insights and strategies tailored for non-profit organizations like CASA.

What is CASA Collab? CASA Collab, hosted by Louisiana CASA, is a monthly gathering where CASA staff from local programs convene to collaborate, innovate, and learn. It is an opportunity for recruiters, trainers, marketers, and other key staff to connect, share successes, discuss challenges, and explore new ideas in the realm of child advocacy. Each session is designed to provide a space for open discussion, resource sharing, and professional development, with a focus on building a strong statewide network.

What to Expect:

• Interactive Discussion: MLCworks will lead a 45-minute session in a roundtable format, answering questions and sharing their expertise on effective marketing strategies, social media utilization, creating compelling content, and more. Attendees are encouraged to actively participate and ask questions.
• Collaborative Environment: After the guest presentation, we will have a 15-minute internal discussion among Louisiana CASA staff and participants to reflect on the information shared, share resources, and discuss its application in our programs.

Who Should Attend: This session is ideal for recruiters, trainers, marketers, and other CASA staff members interested in enhancing their marketing efforts to better advocate for children.

About MLCworks: MLCworks isn’t an agency that easily fits into a box with words like “advertising” or “digital marketing.” We live in a time when so much of what we do as marketers involves being and thinking outside the box and adapting to change. Because technology and behaviors can change quickly, it’s not an advantage to remain too “boxed” in as a business or an agency. MLCworks is a place where the analytical and the creative meet to inform strategy. It’s the left brain mixed with the right brain, the data and the intuition, that produces results and drives authentic connections.

Don’t miss this opportunity to learn from marketing professionals and collaborate with your peers. We look forward to seeing you there!